The Ultimate Under Armour Upgrade Starts Here

One team. One night. One unforgettable $50,000 experience for players, coaches and fans.

Enter Now

Score The Friday Night of a Lifetime

ENTER BY 1/13 FOR YOUR SHOT TO WIN

Contest open to high school and collegiate teams only. Official rules.

Enter Now for Your Chance to Win

<p>Light Up Friday night with $50,000 in exclusive Under Armour Direct Uniforms, coaches' apparel, pro-media day, stadium signage and game day experience.</p>

$50k Ultimate Under Armour Upgrade

Light Up Friday night with $50,000 in exclusive Under Armour Direct Uniforms, coaches' apparel, pro-media day, stadium signage and game day experience.

Enter Now

Bulit For Battle. Fueled by Friday Nights.

Get Exclusive Team Pricing

Under Armour Team Gear
Apparel and footwear built for early morning warmups, late night training sessions and everything in between.
Under Armour Fanwear
Stand out on the sidelines in all-weather styles shipped to your door.
Under Armour Equipment
Score the essentials you need to keep athletes safe and comfortable all season long.
Under Armour Facility Branding
Exclusive Under Armour-branded products to elevate your campus, gym, event spaces and more.

Under Armour Team Gear
Apparel and footwear built for early morning warmups, late night training sessions and everything in between.
Under Armour Fanwear
Stand out on the sidelines in all-weather styles shipped to your door.
Under Armour Equipment
Score the essentials you need to keep athletes safe and comfortable all season long.
Under Armour Facility Branding
Exclusive Under Armour-branded products to elevate your campus, gym, event spaces and more.

Get Exclusive Team Pricing

You Could Win The Ultimate Armour Upgrade

Get ready for a bigger, bolder, better Friday night with the $50K Home Turf Takeover from Under Armour and BSN SPORTS. One high school football program will win the ultimate Armour upgrade including custom Under Armour football uniforms, coaches' gear, a professional media hype day, stadium signage, fan giveaways and more. Enter by January 13 for your chance to own the spotlight under the lights.