THE HEART OF THE GAME

ABOUT BSN SPORTS

At BSN SPORTS we believe that sports has the power to change lives. At the heart of what makes this possible are the coaches, teachers and mentors who work with kids and young adults to build meaningful lifelong experiences—those are our customers. That is why our mission is simple – “to help our customers save time with everything they do off the field, so they can spend more time changing lives on it” – and that’s the real final score!

Founded in 1972, we are the largest team sports equipment and apparel distributor with over 3,000 employees across 40 regional offices. Headquartered in Dallas, TX, the company leverages its unparalleled scale, cutting edge technology and relationships with the best brands in the world to service over 100,000 institutional and team sport customers in colleges/ universities, middle and high schools and recreational programs throughout the United States via e-commerce and direct sales.

BRAND PARTNERS

We have relationships with the top sporting brands our customers demand.

TEAM UNIFORMS

We outfit customers with team uniforms and apparel across a variety of sporting categories

ORDER VISIBILITY AND MANAGEMENT

Communication and visibility into order status allows us to keep our customers consistently informed on their orders

WHAT MAKES FOR A SUCCESSFUL DECORATOR?

BENEFITS OF JOINING THE NETWORK

JOIN OUR NETWORK

Are you a decorator skilled and experienced at decorating high quality sporting apparel?
Are you committed to quality service and delivery like we are at BSN?
Are you looking to increase your book of business with a growing, reputable partner?
If YES to all three, we’d love to hear from you.

BSN Sports makes up one third of the Varsity Brands. If you are a consistent performer and partner for us, there may be opportunities to service the remaining two thirds of the Varsity Brands family.

SPORT

SPIRIT

ACHIEVEMENT